Media / Media Kit

Media Kit · V1.0 · 2026

Brand assets, ready to use.

Approved logos, brand documents, and social assets for press, partners, and event organisers. Please use the supplied files as-is — do not recolour, rebuild, or distort the marks.

Logo pack

Logos & marks

Scalable SVGs. Use the two-tone colour lock-up wherever possible; fall back to monochrome only when colour reproduction isn't available. The mark-only variants are for avatars, favicons, and tight spaces.

Primary logo, colour on light
Primary · on light
SVG · colour
SVG
Primary logo, colour on dark
Primary · on dark
SVG · colour
SVG
Monochrome black logo
Monochrome · black
SVG · 1-colour
SVG
Monochrome white logo
Monochrome · white
SVG · 1-colour
SVG
Mark only, colour
Mark only · colour
SVG · avatar
SVG
Mark only, white
Mark only · white
SVG · avatar
SVG

Documents

Brand & press documents

The definitive references for anyone producing something that carries our name. Always pull the latest version from this kit before publication.

PPTX

Brand Book — v1.0

Full visual and verbal identity: logo anatomy, colour, typography, voice & tone.

1.5 MB
Download
PPTX

Fact Sheet

Single-page reference for journalists and analysts — company at a glance, the AIM framework, what we sell.

150 KB
Download
PPTX

Colour Reference

One page, all the values — HEX, RGB, CMYK, and Pantone for the full palette.

158 KB
Download
DOCX

Boilerplate & About

Approved company descriptions at four lengths, plus naming and style rules for press copy.

37 KB
Download
DOCX

Press Release Template

The house format for announcements and partner co-releases.

65 KB
Download

Social

Social & avatar assets

Ready-sized images for LinkedIn and profile use.

LinkedIn cover
LinkedIn cover
PNG · 1584 × 396
PNG
Round avatar
Round avatar
PNG · 1024 × 1024
PNG

Colour

The palette

Five colours. Two lead, three support. Dark canvas leads, cyan signals, orange punctuates. Click any swatch to copy its HEX.

8E Cyan
#1AA5DF copy
8E Orange
#E48747 copy
Dark Neutral
#221F20 copy
Warm Cream
#F4E9C1 copy
Cool Gray
#9AA5AD copy

Usage in brief

Spell the company 8thElement — one word, lowercase "th", capital "E". Never "8th Element" or "8thelement". Don't recolour, rotate, stretch, or rebuild the mark. When a choice isn't covered here, choose the option that is quieter, more specific, and easier to defend.

Need something else?

Missing a format, a higher-resolution export, or an executive headshot? Our press team can help.

press@8thelement.ai · Partnerships partners@8thelement.ai